May 21, 2008 11:29 pm US/Eastern
CBS 2 HD's Plan To Slash Your Grocery Bill In Half
Woman's Web Site Takes Coupon Cutting To Higher Level
NEW YORK (CBS) ―
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Many consumers are getting buried by rising food prices. However, there's hope thanks to a new Web site.
CBS
As American families face the double whammy of higher gas and food prices, it's getting tougher and tougher to stretch a monthly grocery budget. But CBS 2 HD has uncovered a great way to slash that food bill in half.
Kari Mahler, like most mothers, is feeling a cash crunch when it comes to stocking her pantry. However, Mahler is spending a third of what her neighbors do.
"I'll bet for this you spend $4.50, and I spent $1.50," said Mahler.
And it's like that for practically everything Mahler buys; drinks, fruit, cereal, cleaning products.
"I'm spending $250 a month on groceries, instead of $200 a week," said Mahler.
As Americans face the highest rising grocery prices since 1990 more and more consumers are embracing coupons.
"These are normally 79 cents each, great sale two for 79. We have a dollar off four, that makes them 15 cents each," said Mahler.
Teri Gault is the founder of the GroceryGame.com, where she pairs coupons with in-store sales, showing shoppers how to buy not when they need something, but when they'll get the best savings.
"Do I have to be an organizational wiz to pull this off? Well, it'll take about 15-20 minutes to cut coupons, you save $100," Gault said.
And on this day, Gault loaded her cart with everything from chicken to Band-aids to the cheapest cake.
"We're actually paying just 4 cents each for these," said Gault.
And watch as our bill, which started at $135 is slashed to just $56 – the kind of weekly savings that amount to more than just spare change. It's meant a life change for Mahler.
"It's been able to allow me to work three days a week instead of five," said Mahler.
For $10 every two months, The Grocery Game will send you a weekly list of the lowest-priced products at your supermarket that you can then match with manufacturers' coupons and weekly specials -- advertised and unadvertised.
(© MMIX, CBS Broadcasting Inc. All Rights Reserved.)
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